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Sr. Email Marketing Manager Jobs Remote job - USA
United States
Santa Clara
8 years of experience
Bachelor education
40 hours per week
Computer Software
501-1000 employees
Unlimited holidays
Dental Insurance
Medical Insurance
Vision Insurance
Pension Plan
Paid maternity/paternity leave
Development budget
MS Excel

Malwarebytes believes that when people and organizations are free from threats, they are free to thrive. Founded in 2008, CEO Marcin Kleczynski had one mission: to rid the world of malware. Today, Malwarebytes has grown beyond malware remediation to ensuring cyberprotection for every one, providing device protection, privacy, and prevention solutions in the home, on-the-go, at work, or on campus. With threat hunters and innovators across the world, we want great people, like YOU, to join our team!

Malwarebytes is looking for..

A Sr. Email Marketing Manager to join our Demand Generation team. This role’s core responsibility will be to plan, orchestrate and oversee a high performing email marketing program aimed to drive Marketing Qualified Leads (MQLs), pipeline growth, improve database health and optimize our segmentation strategy.   

What You’ll Do:

  • Develop manage and implement the global email calendar to support demand generation MQL campaigns, product launches, ABM, direct mail, events, webinars and more 
  • Build all facets of our email program, including list segmentation, emails, campaign automation, landing pages and reporting 
  • Collaborate with Marketing Operations to improve database segmentation and overall database health 
  • Implement and optimize trigger-based MQL programs to accelerate down-funnel conversions 
  • Proactively report on email results, impact on pipeline, database health and provide insight and suggestions 
  • Upgrade email templates and landing pages using graphics, personalization, and other advanced features  
  • Conduct ongoing A/B tests of all aspects of the email strategy (subject lines, copy, frequency, time of day/week, etc.) and communicate the results of these tests through reporting  

Skills You’ll Need to Have:

  • 8-10 years in B2B SaaS demand generation and email marketing roles 
  • Expertise building dynamic, highly-targeted messaging and campaigns tailored to distinct buyer personas  
  • Adept at creating communication flows based on user behavior 
  • Excellent copywriter and written communicator 
  • A keen eye for email UX and design 
  • Strong knowledge of Marketo, Salesforce and Demandbase 
  • Knowledge of email best practices including, subject lines, messaging, segmentation, list management, deliverability, privacy laws, GDPR and CAN-SPAM laws 
  • Proven track record of driving demand through targeted campaigns and nurture programs  
  • Basic HTML/CSS knowledge and thoughtful QA process 
  • Highly organized with strong analytical skills 
  • Positive, flexible, and well organized to thrive in a rapid environment and meet challenging deadlines 
  • This person must be a self-starter, highly motivated, team player and problem solver  
  • Passion for results, measurement and optimization to continuously drive ROI 

Benefits and Perks:

  • An opportunity to do something great for yourself and the world
  • A great work environment that supports growth, development, and most importantly having fun!
  • Comprehensive medical, dental, vision, and life insurance coverage
  • Competitive salary 
  • 401k + company match
  • Open Time Off Policy
  • Employee Referral Bonus Program
  • Wellness programs
  • Stocked kitchens with drinks, snacks, fruit, and lunch options (when it’s safe again!)

3979 Freedom Circle
CA 95054
Santa Clara
United States
Apply now

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