Emailjobs.io
Emailjobs.io
Senior Email Marketing Specialist (EDM) Inactive job
Shopee
This job has been closed. You cannot apply anymore.
Singapore
Singapore
1 years of experience
Bachelor education
40 hours per week
Internet
5001-10,000 employees
Junior
10 holidays
PTO
Medical Insurance
Paid maternity/paternity leave
Development budget
Company social events
Paid sick leave
Google Analytics
HTML

Job Description:

  • Conceptualize, develop and execute email marketing campaigns
  • Nurture leads generated from different channels
  • Plan email marketing flow and optimisation based on open rate, click through rate and user behaviour
  • Utilize data to innovate new ideas and improve SOPs to drive continual optimization of email marketing campaigns
  • Identify target audience and grow our email list
  • Upgrade our email templates using graphics, personalization and advanced features
  • Ensure prompt and accurate communication with clients via email to minimize unsubscribes
  • Analyze campaign performance and suggest improvements
  • Report on sales revenue generated from email marketing efforts
  • Ensure emails follow industry policies and best practice


Requirements:

  • Hands on experience with HTML and content management systems
  • Proficiency in marketing automation technology
  • Knowledge of SEO/SEM and Google Analytics
  • Familiarity with analytical and database tools
  • Excellent written communication and copywriting skills
  • Strong project management skills
  • An ability to work under tight deadlines
  • BSc degree in Marketing or relevant field



Shopee
5 Science Park Dr
Singapore 118265
Singapore
Singapore