We are looking for a PPC (Pay Per Click) & Email Campaign Manager to run PPC campaigns and monitor paid search budgets and email campaigns.
In this role, you should be well-versed in the principles of search engine marketing (SEM) including search engine optimization (SEO.) You should also be analytical and good with numbers.
Your goal will be to ensure our online marketing efforts have the highest possible return on investment (ROI.)
- Creating, developing & implementing effective PPC & advertising strategies
- Creating and monitoring a wide variety of email marketing campaigns
- Executing & optimizing many PPC campaigns simultaneously
- Overseeing campaigns across a number of search platforms (e.g. Google AdWords, FB ads, GDN, etc)
- Managing campaign budgets & adjusting bids to optimize the ROI
- Tracking daily, weekly & monthly KPI's to identifying opportunities for improvement
- Reporting KPI's to management on a regular basis through various dashboards
- Producing engaging, clear & concise copy for campaigns
- Ensuring that campaigns are aligned across multiple channels
- Building and strengthening key relationships across PPC ad platforms and various vendors
- Staying current with PPC & SEM trend and techniques
- Minimum of 3 years experience as a PPC Manager or Digital Marketing Specialist
- Strong analytical skills and dashboard creation
- Understanding of digital marketing concepts and SEO
- Experience with multiple platforms, e.g. Google, Facebook, Twitter, Telegram
- Working knowledge of Google Analytics or similar analytical tools
- Excellent English communication, both verbal and written
- Analytically minded and strong in arithmetic
- Proven experience in Crypto or Fintech fields is a big plus
- BSc/BA in Marketing, Digital Media, or a related field
- AdWords certification is an advantage but not essential
What You’ll Get From Us:
- Remote, Full-Time work.
- Competitive salary.
- Join a stellar team of talents from all over the world and grow your career.
- Unique opportunity to take part in the emergence of a leader in cryptocurrency news coverage.
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