Photologo is the leader in creating logos for exceptional and unique people and with that, a fast-growing creative eCommerce brand that is seeking an innovative email marketing manager with the right mindset to drive growth through email.
We’re a results-driven group of thinkers and doers that are passionate about blending e-commerce, innovation, technology, and human talent to revolutionize the way professionals brand themselves and build an online presence.
We’re looking for a confident Email Marketing Specialist to drive growth through business goals by being creative, making data-informed decisions, knowing how to activate, engage, nurture and grow email as a key channel for driving revenues.
We are looking for an Email Marketing Specialist specifically with these requirements:
- Fluent written and verbal English.
- 2+ years of experience as an Email Marketing Specialist (preferably in a Digital Product eCommerce environment)
- Proficiency using at least one Email Marketing automation tool setting up advanced automation and segmentations (preferably Drip) and Google Analytics, Photoshop would be a plus.
- Marketing background (a marketing/business degree is highly preferred or 3+ years of experience in marketing)
- Proven experience building and growing email marketing channels.
- Excellent organizational and time management skills.
- Interested in the branding and design space
- Creative problem solver
- Lean and agile mindset
Your Responsibility Will Include (but Not Limited To)
- Keep our average revenue per email subscriber to meet industry standards and stabilized.
- Drive more sales to our back-end products via email
- Nurture and keep our email list engaged and active through valuable content and brand communications.
- Define the customer communication strategy and CRM roadmap to achieve ambitious acquisition, engagement, retention, and reactivation goals
- Performing end-to-end management of lifecycle marketing programs, including campaign ideation, creation, deployment, testing, optimization, analysis and reporting .
- Creating and managing the creation of unique and compelling content, calls to action, and landing pages, across several industries.
- Deploying A/B tests to drive the most effective ROI and incremental lift throughout the entire funnel.
- Executing changes and optimizations to our existing automated campaigns as well as developing new automated or manual campaigns based on customer insights and subsidiary feedback.
- Proactively troubleshooting technical issues related to HTML templates, list segmentation, automation flows, forms, and all other aspects associated with email and campaign execution.
- Analyze campaign results, make recommendations & implement changes based on key findings
Remote, work from anywhere.
Kowloon 518000
Hong Kong
Hong Kong