We believe sports are important because they encourage leadership, teamwork, responsibility, and confidence—critical life lessons that have the power to propel our youth toward meaningful futures. We recognize that without coaches, parents, and volunteers, organized youth sports could not exist. We celebrate those dedicated heroes and make it our mission to help them do what they do best.

GameChanger provides teams across the country with team management and scorekeeping capabilities, as well as live fan experiences that keep parents, family, and friends engaged as games are announced, animated, and video streamed in real-time. With GameChanger, coaches and parents are able to organize and follow their athlete’s journey in a simple and powerful way.

Based in downtown Manhattan, GameChanger is a cutting-edge technology company and a proud member of the DICK’S Sporting Goods family.

The Position:

The Email Marketer will be responsible for maintaining and expanding GameChanger’s existing email marketing strategy for all customer segments. The role is planned to progress to cover in-app marketing campaigns and collaborate with the product teams to create and align messaging to announce new product features and encourage adoption. The position will also support customer profile analyses and the creation of segmented retargeting and retention strategies.

What You’ll Do:

• Maintain current Email campaign schedule creation and distribution.
• Expand email content to cover other sports. 
• Create campaigns to promote new products/features and support adoption, as well as drive increased social media engagement.
• Audit, monitor, improve, and potentially expand existing triggered campaigns (eg. Welcome Series).
• Develop in-app marketing plans, launch new campaigns, and monitor and expand capabilities.
• Support customer profile analyses and the creation of segmented retargeting and retention strategies.

Who You Are:

• 3-5 years of email marketing experience and/or campaign planning.
• Experience with email service providers, such as Sailthru or Mailchimp.
• Experience with cloud-based BI platforms, such as Looker or Tableau.
• Light programming experience, preferably with HTML.
• Bachelor’s Degree in Marketing, Business, or related field.
• Experience with CRM is a plus.

Perks:

• Work remotely or from our well-furnished, modern office in NYC’s FiDi
• Unlimited vacation policy.
• Technology stipend - $3,500 every 2 years to purchase new technology.
• Full health benefits - medical, dental, vision, prescription, FSA/HRA, etc., as well as coverage for family/dependents.
• Life insurance - basic life, supplemental life, and dependent life.
• Disability leave - short-term disability and long-term disability.
• Retirement savings - 401K plan offered through Vanguard.
• Generous maternity/paternity leave.
• Commuter benefits.
• DICK’S Sporting Goods Teammate Discount.

We are an equal opportunity employer and value diversity at our company. We do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status.