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Email Marketing Manager Jobs Remote job - USA
Sivana
United States
Encinitas
4 years of experience
Bachelor education
40 hours per week
Retail
11-50 employees
Manager
10 holidays
PTO
Dental Insurance
Medical Insurance
Employee Discount
Vision Insurance
Pension Plan
Paid maternity/paternity leave
Google Analytics
MS Excel
MS Office
CSS
HTML

We're a mindful fashion lifestyle brand that gives back based in Encinitas, CA. Just minutes from the beach. While we are working remotely due to the pandemic we are executed to eventually return to our office in late 2021. After returning to the office, we expect to offer a flexible work environment that supports some days from home and some days in the office.


Job Description

Sivana is seeking an Email Marketing Manager to join our team. This is a high-level position and is expected to drive insights and conversions by leading constant improvement for two of our brands. The Ecommerce Strategy Manager is responsible for improving email conversion rates through structured testing and implementation of email marketing best practices, conceiving and optimizing campaigns, build out retention flows and broadly ensuring our digital marketing operations are world-class.


The role will lead in testing, measuring, and reporting on performance while making informed, data-driven decisions.

Our ideal candidate for this position is passionate about driving conversions through profitable ad spend and funnel optimization while working with our marketing teams to continuously audit and iterate within our paid media accounts, websites, and digital marketing campaigns broadly.


Responsibilities

  • You will be creating Email campaigns for two brands. Tiny Rituals, and Sivana. We are currently running about 15 email campaigns per week. 
  • Come up with ideas for email campaigns to communicate to current customers, and conceptualize marketing campaigns to convert new customers.
  • Plan ways to optimize our email strategy over time. 


Qualifications & Experience

  • Comprehensive knowledge of eCommerce concepts and principles - this is pretty much the only qualification that matters.
  • Several years of experience in email marketing with a track record of proven results.
  • Several years of experience creating email marketing campaigns that convert. From concept to execution. 
  • You must have experience with Photoshop or similar as you will be responsible for designing the email campaigns.
  • Able to direct and develop direct reports through monitoring of goals, KPI’s, issue resolution, and project management
  • Capable of evaluating data to understand performance and derive insights that can be used as hypotheses for future testing and/or strategies
  • A strong understanding of emerging digital techniques and trends within the eCommerce marketing landscape and greater eCommerce ecosystem


Our brands include:

  • Sivana: Clothing & Jewelry with meaning that gives back. www.sivanaspirit.com
  • Tiny Rituals: Jewelry inspired by nature, connected by ritual. www.tinyrituals.co


Sivana
531 Encinitas Blvd
CA 92024
Encinitas
United States