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Email Marketing Manager Jobs Remote job - USA
Little Passports
United States
San Francisco
2 years of experience
Bachelor education
40 hours per week
Internet
11-50 employees
Manager
Unlimited holidays
PTO
Dental Insurance
Medical Insurance
Vision Insurance
Pension Plan
Employee Discount
Paid maternity/paternity leave
Salesforce Marketing Cloud
Google Analytics
MS Office
AMPscript
CSS
HTML

Little Passports (www.littlepassports.com) is a high-growth direct-to-consumer company designing and developing hands-on activities and experiences that take children on a global adventure. We are a mission-driven company inspired to make an impact by helping make children’s world’s bigger. We offer a high-performance and flexible work environment and were awarded Best Place to Work in 2017. Our offices are located in downtown San Francisco, within walking distance of BART, Muni and Caltrain. When we aren’t living in a pandemic, we have always worked from our office in San Francisco three days a week and from home two days a week

 

About the Role

Little Passports is seeking an Email Marketing Manager to work across cross-functional teams to build and execute email marketing campaigns that will drive growth and retention. The team’s mission is to build personalized, helpful and effective programs that introduce Little Passports products at the right stages of each customer’s journey in order to increase engagement and LTV. In this role, you will be responsible for building email marketing campaigns and automated workflows in support of all Little Passports product lines and initiatives. You will collaborate across multiple departments including creative, product, data, engineering, analytics and external partners.

 

Responsibilities:

  • Build automated and batched email campaigns in our marketing automation platform, Salesforce Marketing Cloud (SFMC)
  • Work closely with all members of the marketing and creative teams to bring campaigns to life by being hands on with all facets of campaign production including, but not limited to, creative, coding, segmentation, A/B testing, QA, and reporting/analysis
  • Manage a quarterly email production calendar to ensure that campaign deadlines are being met
  • Perform quality assurance on each campaign to ensure that campaigns are executed error free and that the user experience is optimal
  • Monitor and report on key marketing metrics for email campaigns
  • Run experiments designed to impact key metrics; manage a testing schedule and report on results from tests
  • Utilize segmentation tools and collaborate with our data team to develop target audiences and cohorts
  • Ensure that user data in support of email campaigns is successfully integrated into SFMC
  • Develop a technical expertise in our email campaign platform through daily usage and ongoing training. Stay abreast of the latest advances, updates, features and techniques
  • Aid in coordination and development of creative, copy and content for member communications as needed

 

Skills & Qualifications:

  • 2+ years of hands-on email marketing experience
  • Proven experience building email campaigns from end-to-end with an understanding of email marketing best practices
  • Experience with SFMC is highly preferred but not required
  • Experience conducting A/B tests and turning results into insights that can be socialized and presented across key stakeholders
  • Must be very detail oriented and a slight perfectionist
  • Excellent communication and organization skills
  • Natural curiosity to observe customer behavior and form hypotheses
  • Nice to have – ecommerce / retail experience 
  • Excellent verbal and written communication skills, with experience writing for customer-facing communications 


We promote a flexible and positive work environment. Not only will you work with fun and innovative products that are making a positive impact; you will also work with supportive team members that are as motivated and passionate as you are.

COMPREHENSIVE BENEFITS PACKAGE INCLUDES:

  • Health, Dental, Vision, 100% premium paid for employee
  • Flexible spending for healthcare, commute and dependent care expenses
  • 401K
  • Flexible work environment
  • Flexible time off
  • Equity


Please provide cover letter and resume. Only applications with cover letters will be considered. Little Passports is an equal opportunity employer. 



Little Passports
282 2nd St
CA 94105
San Francisco
United States