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Email Marketing Manager Jobs Remote job - USA
LD Products
United States
Long Beach
4 years of experience
Bachelor education
40 hours per week
Internet
51-200 employees
Senior
15 holidays
PTO
Dental Insurance
Medical Insurance
Vision Insurance
Pension Plan
Paid maternity/paternity leave
Development budget
MS Excel
HTML
CSS

The LD Products E-Mail Marketing Manager will own, build, maintain, optimize, and report on our e-mail, SMS, and push notification programs and campaigns. We want a work from home rockstar who knows e-mail and wants the benefit of no commute. This will require a dynamic and detail-oriented marketer who can learn quickly, be a part of a larger team but also work independently, operate at scale, and execute delivery – with acute attention to detail – in a fast-paced environment. You will work closely with acquisition marketing, retention marketing, e-commerce team, and design team to improve communications and send the right message at the right time to the right audience.


The Expectation for Success

  • Develop and manage our comprehensive email marketing program to acquire new customers and retain existing customers.
  • Be a subject matter expert and provide strategy and best practices for email, SMS, and push notification deliverability and content to ensure optimal performance and drive demand.
  • Work with Retention Marketing Manager to build triggered campaigns to increase retention and increase LTV.
  • Collaborate with marketing and business stakeholders to deliver key business goals.
  • Build effective target audiences and segments to drive email engagement.
  • Measures success of email campaigns against KPIs.
  • Create and manage email marketing calendar for both internal and third-party emails.
  • Create and design call-to-actions (CTAs) and email templates. Ensures emails are aligned with best practices, actionable, brand compliant, and that all call-to-actions are in place and reportable.
  • Develops documentation and road maps for processes, A/B tests, and promotions that succeed through email.
  • Project manage content and creative to create and deploy emails in a timely manner.
  • Build, maintain, and regularly provide updates to key stakeholder regarding email programs and campaigns that can inform data-driven decisions or provide recommendations for improvements and efficiencies.
  • Craft and execute A/B tests, manage a comprehensive testing calendar, analyze results, and advise on improvements with campaign partners.
  • Perform email rendering tests across devices and email clients to ensure that communications display correctly. across our lead database.
  • Partner with analytics and development teams to leverage data and define new requirements.
  • Maintain email database health, acceptable unsubscribe rates, and legal compliance.


Qualifications & Requirements

  • 4+ years of experience managing and delivering results for B2C or B2B email marketing campaigns.
  • Strong background in audience targeting and segmentation.
  • Knowledge of SMS and push notification marketing a plus.
  • Experience proofing and editing email copy and creative for demand generation.
  • Strong project management skills and ability to execute multiple campaigns at a given time.
  • Proven track record in a fast-paced environment and organizational skills to manage multiple projects with flawless execution, delivering under a tight deadline.
  • You have an eagle eye for accuracy when editing copy and raw HTML code.
  • Experience with 2 or more e-mail providers a plus.
  • A high degree of initiative, self-motivation, and resourcefulness to work remote.
  • Strong analytical skills and experience with actionable reporting for stakeholders.
  • Experience working within a matrixed organization with multiple teams like acquisition, retention, and e-commerce marketing.
  • Technically capable, excellent communicator, and a desire to improve processes.
  • Bachelor’s degree.


At LD, everyone has an opportunity to impact the business in a meaningful way. It’s one of the very best things about working with this amazing group of people.

LD Products
3700 Cover Street
CA 90808
Long Beach
United States
Email Marketing Manager Jobs Remote job - USA
LD Products
United States
Long Beach
4 years of experience
Bachelor education
40 hours per week
Internet
51-200 employees
Manager
20 holidays
PTO
Dental Insurance
Medical Insurance
Vision Insurance
Pension Plan
Paid maternity/paternity leave
Development budget
MS Excel
MS Office
HTML
CSS

Email Marketing Manager (Work From Home Position)

The LD Products E-Mail Marketing Manager will own, build, maintain, optimize, and report on our e-mail, SMS, and push notification programs and campaigns. We want a work from home Rockstar who knows e-mail and wants the benefit of no commute. This will require a dynamic and detail-oriented marketer who can learn quickly, be a part of a larger team but also work independently, operate at scale, and execute delivery – with acute attention to detail – in a fast-paced environment. You will work closely with acquisition marketing, retention marketing, e-commerce team, and design team to improve communications and send the right message at the right time to the right audience.


The Expectation for Success

  • Develop and manage our comprehensive email marketing program to acquire new customers and retain existing customers.
  • Be a subject matter expert and provide strategy and best practices for email, SMS, and push notification deliverability and content to ensure optimal performance and drive demand.
  • Work with Retention Marketing Manager to build triggered campaigns to increase retention and increase LTV.
  • Collaborate with marketing and business stakeholders to deliver key business goals.
  • Build effective target audiences and segments to drive email engagement.
  • Measures success of email campaigns against KPIs.
  • Create and manage email marketing calendar for both internal and third-party emails.
  • Create and design call-to-actions (CTAs) and email templates. Ensures emails are aligned with best practices, actionable, brand compliant, and that all call-to-actions are in place and reportable.
  • Develops documentation and road maps for processes, A/B tests, and promotions that succeed through email.
  • Project manage content and creative to create and deploy emails in a timely manner.
  • Build, maintain, and regularly provide updates to key stakeholder regarding email programs and campaigns that can inform data-driven decisions or provide recommendations for improvements and efficiencies.
  • Craft and execute A/B tests, manage a comprehensive testing calendar, analyze results, and advise on improvements with campaign partners.
  • Perform email rendering tests across devices and email clients to ensure that communications display correctly. across our lead database.
  • Partner with analytics and development teams to leverage data and define new requirements.
  • Maintain email database health, acceptable unsubscribe rates, and legal compliance.


Qualifications & Requirements

  • 4+ years of experience managing and delivering results for B2C or B2B email marketing campaigns.
  • Strong background in audience targeting and segmentation.
  • Knowledge of SMS and push notification marketing a plus.
  • Experience proofing and editing email copy and creative for demand generation.
  • Strong project management skills and ability to execute multiple campaigns at a given time.
  • Proven track record in a fast-paced environment and organizational skills to manage multiple projects with flawless execution, delivering under a tight deadline.
  • You have an eagle eye for accuracy when editing copy and raw HTML code.
  • Experience with 2 or more e-mail providers a plus.
  • A high degree of initiative, self-motivation, and resourcefulness to work remote.
  • Strong analytical skills and experience with actionable reporting for stakeholders.
  • Experience working within a matrixed organization with multiple teams like acquisition, retention, and e-commerce marketing.
  • Technically capable, excellent communicator, and a desire to improve processes.


Education

  • Bachelor’s Degree in marketing or related field


Additional Benefits

  • 100% Work from Home
  • Vacation time 20 days PTO, plus your Birthday!
  • 401K, with up to 4% match
  • Medical, Dental, Vision, company paid life insurance and additional voluntary benefits.
  • Career advancement opportunities. Over 90% of LD’s leadership was promoted internally.


About LD Products

LD Products Inc. was founded in 1999. Since that time, it has grown to become one of the largest online retailers of printer supplies in the US with its office in Long Beach, CA. LD’s success was built on the quality of its leaders and employees. A strong value is placed on its employees and provides all employees with the tools and training to help them succeed. We invest heavily in our employees to keep them motivated and promote a fun and efficient working environment. LD offers an entrepreneurial culture by promoting a healthy work life balance.


LD Products
3700 Cover Street
CA 90808
Long Beach
United States