We are looking for a talented Email Marketing Campaign person to join us in the leadup to the busy Christmas period.
This person will come in and own the process of planning, setting up, running campaigns and reporting back on the effectiveness of these campaigns.
We have previously sent out emails via Hubspot for ease of tracking. We need to make sure emails are properly tagged for reporting purposes via Amplitude.
- Working with excel to import contacts/emails into Hubspot.
- The ability to write high quality marketing copy to drive conversion.
- Setting up email templates optimised for conversion and to match our brand.
- Running adjacent campaigns/comms in LinkedIn and Facebook.
- Work with stakeholders to identify value propositions to include in campaigns.
- Schedule follow up/reminder emails to drive conversions and engagement.
- End-to-end experience writing, setting up campaigns in Hubspot and monitoring effectiveness.
- Reporting back on effectiveness e.g conversion. Desirable to have the ability to set up effective campaign tracking to interface with Analytics tools such as Amplitude.