Remind, the leading communication platform in education, helps educators reach students and parents where they are: their phones. With over 30 million active users, we’re one of the fastest-growing companies in education technology, but we have our sights set on something bigger: giving every student the opportunity to succeed.

About this role

We’re looking for a Demand Generation Associate with the experience necessary to plan and execute campaigns that will drive the growth of our paid product offering. Collaborating with various cross-functional teams across the go-to-market organization, you will set the strategy and messaging for various campaigns and programs that are designed to maximize awareness around our company and drive consideration/purchase of our platform. With the ability to strongly impact the growth of our business, you will work in a fast-paced startup environment and execute independently on day-to-day requirements.

About you:

• You have 2-3 years experience working on a marketing team and executing multi-channel campaigns
• You are proficient with metrics measurement and funnel optimization and have working knowledge of relevant tools such as Salesforce, analytics platforms, and marketing automation software
• You have a keen sense of empathy and understanding for audiences both internally and externally and are able to customize your communications accordingly
• You have clear writing, critical thinking, and communication skills
• You are comfortable in ambiguous situations and love problem solving
• You have a genuine desire to learn new skills and improve existing ones
• You are comfortable contributing to a company revenue target and take ownership for tracking towards it

What you’ll do: 

• Build, run, and manage effective multi-channel marketing campaigns to promote Remind
• Partner effectively with Marketing, Communications, Sales, User Research, and Product teams to develop campaign strategies and key messages
• Analyze performance metrics and proactively optimize campaigns to improve the effectiveness of future campaigns
• Operationalize all aspects of demand generation from content to Salesforce and overall performance tracking
• Experiment with new ways to build demand

On your first day, you should:

• Be comfortable navigating and using tools such as Looker, Google Analytics, Salesforce, and Marketo
• Be comfortable using SQL and Excel to explore data tables that define our business
• Be comfortable taking calculated risks
• Have an intuition for marketing and be able to contribute in cross-functional meetings
• Be passionate about improving education

Benefits and Perks

• Competitive salary and equity
• 100% health coverage for you and your dependents
• 401k
• Open vacation policy
• Parental leave

Remind is an equal opportunity employer, and we're committed to diversity and inclusion in the workplace. We aim to represent the students, teachers, and parents we serve, and we welcome, support, and empower all the diverse individuals in our community.