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Email Developer Inactive job
Southwest Airlines
This job has been closed. You cannot apply anymore.
United States
2 years of experience
Bachelor education
40 hours per week
10,001+ employees
15 holidays
Dental Insurance
Vision Insurance
Pension Plan
Paid maternity/paternity leave
Development budget
Paid sick leave
Oracle Responsys
MS Office
Adobe Photoshop

The Email Developer is responsible for the technical creation of emails. Primary job tasks include, but are not limited to: html development and/or manipulation, content implementation, audience segmentation, testing implementation (A/B, mulitvariate), quality control, and email rendering through the email service provider (ESP).


  • Responsible for the creation of emails, including, but not limited to, html development, audience building, testing, and quality control
  • Executes basic email development requirements, with assistance as needed
  • Knows resources and whom to engage solutions with guidance
  • Follows through against given development timelines
  • Understands basic email requirements and best practices; recognizes gaps and identifies development issues
  • Is adaptable to evolving business needs and a changing environment, including email industry changes
  • Solution oriented; positively impacts the environment of his or her direct team and others with whom he or she interacts
  • Works with leader to align on priorities, constructively address project work, and build personal development plans
  • Must be able to meet any physical ability requirements listed on this description
  • May perform other job duties as directed by Employee's Leaders

Southwest Airlines is an Equal Opportunity Employer


  • Knowledge of email HTML code standards and ability to troubleshoot rendering issues in a wide array of configurations
  • Experience with HTML editors, such as Adobe Dreamweaver
  • Knowledge of email best practices and passion to stay ahead of marketing trends in the channel
  • Ability to understand list selection criteria and to create targeted audience files for distribution
  • Ability to assemble emails that contain basic dynamic content targeting
  • Basic knowledge of pre-campaign testing tools, inbox monitoring, and blacklist/reputation monitoring tools, such as Return Path
  • Basic knowledge of Photoshop techniques
  • Communicates effectively within their immediate team and is able to represent their team's point of view in peer to peer communication; articulates ideas and thoughts clearly; proactively listens and asks clarifying questions.
  • Prioritizes effectively and hits promised timelines
  • Delivers quality work within a low-cost environment


  • Required: High School Diploma or GED
  • Required: Bachelor's degree or equivalent work experience


  • Required: Minimum 2 years of experience in related field required (i.e., email marketing, email development, social media marketing)
  • Required: Minimum 2 years of experience with email service providers (ESPs) required, such as Oracle Responsys, Adobe Campaign, or Salesforce ExactTarget
  • Required: Minimum 2 years of experience with email testing techniques required, including A/B and/or multivariate


  • N/A


  • Ability to perform work duties from [limited space work station/desk/office area] for extended periods of time
  • Ability to communicate and interact with others in the English language to meet the demands of the job
  • Ability to use a computer and other office productivity tools with sufficient speed and accuracy to meet the demands of the job


  • Must maintain a well-groomed appearance per Company appearance standards as described in established guidelines
  • Must be a U.S. citizen or have authorization to work in the United States as defined by the Immigration Reform Act of 1986
  • Must be at least 18 years of age
  • Must be able to comply with Company attendance standards as described in established guidelines
Southwest Airlines
2702 Love Field Drive
TX 75235
United States