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Customer Relations Manager (CRM) Analyst Inactive job
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United States
2 years of experience
Bachelor education
40 hours per week
5001-10,000 employees
10 holidays
Dental Insurance
Medical Insurance
Employee Discount
Vision Insurance
Pension Plan
Paid maternity/paternity leave
MS Excel

Our goal is to be the best retailer in USA in the eyes of our customers, associates, and business partners.

We would love to have you join the Scheels team!


This individual will lead the management of the CRM database structure, growth and audience segmentation strategies. This position will work with a wide variety of people within the SCHEELS Corporation, primarily with the E-Commerce teams.

What It Takes To Be a Scheels Expert

Customer Service

  • Genuinely and consistently treat co-workers, customers and business partners like they are the most important person including eye contact, a smile and a genuine “Thank you”


  • Approach daily tasks, projects and follow-up communication with energy and sense of urgency
  • Cultivate a deep desire to become a knowledge expert in their role with the ability to apply their knowledge and experience with great impact.
  • Show respect and appreciation for others and Scheels
  • Arrive to work and meetings 10 minutes early

Servant Leadership

  • Genuine interest and action in helping others before yourself, regardless of recognition or reward


  • Consistent eagerness to listen, learn, apply knowledge and accept critical feedback
  • Ability to adapt to a changing work environment
  • Ability to apply concepts of basic math, grammar, punctuation and spelling

Dress Code

  • Meets Scheels dress and grooming expectations in support of professional, clean and welcoming environment for customers, co-workers and business partners


  • Demonstrate pride and ownership of their work while meeting expected deadlines

The Essentials

  • Own the development & strategy of audience segmentation to drive traffic and sales across online and in-store channels through personalized interactions
  • Collaborate cross-functionally to identify and improve data collection and cleanliness to ensure accuracy in reporting and usage across different channels
  • Build and augment analytical capabilities in the following areas: contact strategies, loyalty performance, lifetime value, conversion, retention, and omnichannel/multichannel strategies
  • Optimize contact frequency by recency engagement & channel preference
  • Conduct analysis and reports based on requests as needed
  • Run deep-dive analysis to answer ad-hoc business questions that enhance CRM marketing strategies, create insight, or troubleshoot performance issues
  • Support Email Channel Manager in weekly, monthly and campaign level reporting to provide results and learnings to various stakeholders
  • Ability to be organized, detailed, and multi-task
  • Strong initiative and vision for continuous improvement
  • Excellent judgment, strategic thinker, enthusiastic, and entrepreneurial
  • Ability to work independently and with the team
  • Proven ability to thrive in a fast paced environment
  • Strong aptitude in HTML email coding
  • Comfortable using SQL to structure queries from scratch to extract and manipulate data
  • Excellent written & oral communication skills, including proofreading skills
  • Strong presentation skills to communicate effectively and in a timely manner with all levels of the organization
  • High energy, positive “can do” attitude and self-motivated

Expert Experience

  • Ideal candidate will have a minimum of an Associate's degree in Business, Marketing, Statistics or related field
  • 2-4 years marketing experience


Must be able to sit, stand, bend at the waist, climb, stoop, kneel, crouch, reach, walk, push/pull, lift, talk, and hear with or without reasonable accommodation

Sedentary work - Exerting up to 10 pounds of force occasionally and/or a negligible amount of force frequently to lift, carry, push, pull or otherwise move objects, including the human body. Sedentary work involves sitting most of the time, but may involve walking or standing for brief periods of time. Roles are sedentary if walking and standing are required only occasionally and all other sedentary criteria are met.

Scheels cares about the health and safety of our Associates. Associates are expected to follow all safety procedures and perform their job duties in a fashion that minimizes the risk of injury


Must be flexible to work between 8a.m. and 5p.m., Monday through Friday, with some weekends as needed averaging 40 hours per week


Scheels offers a complete benefits package to include:

  • Employee Stock Ownership Program
  • Associate Discount
  • Health & Dental Insurance
  • Short Term & Long Term Disability Insurance
  • All State Accident Insurance
  • Employee Assistance Program
  • Paid Time Off
  • Holiday Pay
  • 401(K)/Roth(K)
  • Maternity Leave
  • Bereavement

4550 15th Avenue South
North Dakota 58103
United States