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CRM Manager Inactive job Remote job - United Kingdom
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United Kingdom
3 years of experience
Bachelor education
40 hours per week
51-200 employees
25 holidays
Pension Plan
Paid maternity/paternity leave
Development budget
Paid sick leave
Stock options
Medical Insurance
MS Office

We have an opportunity for a CRM Manager to join our growing marketing team to deliver a transformative CRM strategy for Bark. Reporting directly into the Head of CRM, the CRM exec will have experience in owning campaigns, lifecycle automation, segmentation & content personalisation to improve customer and professional retention as we continue to test, learn and scale our CRM programmes.

You will be a passionate, proactive and highly organised marketer, helping to deliver a best in class CRM experience for our customers in turn helping to retain them.

This role will suit someone who wants to be part of a close knit, sociable team, enjoys collaborating with other departments and making data led decisions all whilst creating a best in class CRM experience for both customers and professionals alike.


  • Plan and execute cross-channel communications, campaigns and programs
  • Manage set-up and configuration of data-driven campaigns to deliver engagement, retention & conversion
  • Own, plan and implement testing strategies, including A/B/MVT
  • Optimise performance of existing campaigns/automations
  • Oversee campaigns from creation to execution, including analysis and reporting
  • Build emails, push notifications and SMS
  • Be comfortable with audience selection, segmentation & analysis
  • Proactively communicate with stakeholders to ensure workloads & deadlines are managed efficiently
  • Own post campaign reporting & highlighting key findings

Perks and Benefits

  • Share options in a rapidly growing company whose founders have a proven track record and are Private Equity backed
  • Flexible working policy with a central office in London
  • Private health insurance run by Aviva including dental cover
  • Personal annual L&D Budgets with £1,000 to spend on your development
  • Enhanced Gympass membership for all employees with access to mental health courses and fitness classes
  • Fully stocked kitchen and weekly team lunches
  • Financial advisor
  • Cycle to work scheme
  • Regular wellness weeks with industry leading talks through to massages in the office
  • Being at the forefront of an industry with new and exciting problems to solve

Job requirements


  • A minimum of 3 years email marketing experience
  • Good experience with an ESP platform (Iterable very advantageous)
  • Hands on experience in delivering CRM campaigns and/or automation including dynamic content and personalisation
  • Data visualisation tools (Tableau Advantageous)
  • Demonstrate strong organisation and prioritisation skills
  • Proactive, strong work ethic, personal accountability and ownership
  • Understanding of best practises with regards to email deployment
40 Eastbourne Terrace
Greater London W2 6LG
United Kingdom