Squarespace is looking for a smart, hard-working outbound marketing expert to lead our CRM Campaigns team at Squarespace. 

The Team Lead will bring extensive experience in digital marketing, with a deep understanding of CRM technology platforms, including selection/implementation. Your role is to set the standard for multi-channel CRM campaign design, implementation and performance at Squarespace. You have the ambition to lead a high performing, customer-centric CRM Campaigns team. You will report to the Head of CRM in New York.

RESPONSIBILITIES

• Craft and implement campaigns through planning, development and execution, resolving campaign issues to ensure they deliver on the campaign plan and meet or exceed goals
• Champion best-in-class conversion and retention practices, from email deliverability and CTAs, to automation
• Partner with leaders and stakeholders across the organization to plan and execute on campaign needs
• Define and oversee intake process and rigorous Q/A standards
• Lead and grow a high performing team of up-and-coming marketers
• Manage relationship with and budgeting for email and marketing automation vendors
• Lead the selection and implementation of CRM platforms
• Collaborate with in-house creative and content teams to develop best in class templates
• Ensure CRM campaigns support larger marketing and business objectives, maintaining a consistent brand experience across all channels 
• Liaise with Customer Operations to ensure a seamless experience for all users
• Provide operational support for customer data initiatives

QUALIFICATIONS

• 8+ years digital marketing experience, with demonstrated success delivering complex multi-channel CRM campaigns
• Proven success building scalable, broad reach email acquisition and onboarding programs to maximize engagement
• Experience managing and growing a team of direct reports
• Passion for the Squarespace product and user experience, and a desire to be a champion for the brand 
• Extensive experience using ESPs, Marketing Automation and other CRM platforms
• Proficiency in HTML
• Familiarity with relational databases
• Experience leading CRM teams that support multiple products or brands preferred
• Well versed in domestic and international email compliance laws including CAN-SPAM, CASL and GDPR
• Experience using multiple channels (email, web, push, in-app messaging, and digital media) to communicate to customer base

About Squarespace

Squarespace makes beautiful products to help people with creative ideas succeed. By blending elegant design and sophisticated engineering, we empower millions of people — from individuals and local artists to entrepreneurs shaping the world’s most iconic businesses — to share their stories with the world. Squarespace’s team of more than 1,000 is headquartered in downtown New York City, with offices in Dublin and Portland. For more information, visit www.squarespace.com/about.

Benefits & Perks

• Health insurance with 100% premium covered for you and your dependent children
• Flexible vacation & paid time off
• Up to 20 weeks of paid family leave
• Equity plan for all employees
• Retirement benefits with employer match
• Fertility and adoption benefits
• Free lunch and snacks at all offices
• Education reimbursement
• Dog-friendly workplace in New York office
• Commuter benefit in the form of reduced tax (Ireland) and pretax (US)

Today, more than a million people around the globe use Squarespace to share different perspectives and experiences with the world. Not only do we embrace and celebrate the diversity of our customer base, but we also strive for the same in our employees. At Squarespace, we are committed to equal employment opportunity regardless of race, color, ethnicity, ancestry, religion, national origin, gender, sex, gender identity or expression, sexual orientation, age, citizenship, marital or parental status, disability, veteran status, or other class protected by applicable law. We are proud to be an equal opportunity workplace.