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CRM & Marketing Automation Specialist Inactive job
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2 years of experience
Bachelor education
40 hours per week
Financial Services
201-500 employees
25 holidays
Employee Discount
Pension Plan
Paid maternity/paternity leave
Development budget
Company happy hours
Company social events
Salesforce Marketing Cloud
MS Excel
MS Office

Are you our new CRM & Marketing wizard, who can take the customer experience to the next level through engaging automation flows and campaigns? Do you want to be part of building something from the ground up? Then look no further - we have just received unicorn status and are in hyper growth.

Mission: Let's change everything money!

Lunar is the future's hassle-free all-in-one place to manage everything regarding money. We’re here to make sure our users can handle all their finances anywhere, anytime. We believe that the banking world has become too complex. Therefore, through transparency, convenience, and most of all the feedback from our amazing users, we have set out to define the future of banking - and in this you will play a strong role in making this happen together with other talented marketing automation specialists, growth managers etc.

What’s the job?

We are looking for someone who is specialized in CRM & marketing automation, who wants to join us and improve Lunar’s user activation and engagement. You do this by creating and managing complex flows that support our KPIs and create the best experience for our users.

Your overall mission is to develop our user activation, engagement and retention by improving the user journey for both existing and future Lunar-users. You do this by utilizing your automation skills and creating inspiring campaigns and communication flows that wow our users and create value for them. The job is all about delivering the right message to the right audience at the right time.

To be specific, your tasks include:

  • Building automation and direct campaigns across multiple channels (email, push, in-app and SMS) that wow our users and make them want to do even more with Lunar
  • Executing, optimizing and reporting on marketing campaigns targeting existing Lunar users
  • Identifying what’s necessary to keep our existing users happy and engaged with our product - and eventually what may result in upselling
  • Evaluating and reporting on performance of automated marketing flows across the user journey
  • Conducting A/B testing on campaigns and communication flows
  • Strategizing, executing and reporting on referral campaigns and how we can increase upsell opportunities

If you are able to succeed in this mission, eventually you can be responsible for owning all CRM activities in a country for consumer and B2B. Therefore, the job also entails much room for professional growth.

How do we work?

Lunar is unique in many ways and our work philosophy is no different! We are a collection of awesome individuals with a wide array of backgrounds. The thing that unites us is our sky-high ambitions and flat hierarchy.

With these high ambitions, you cannot succeed alone. Therefore, you will be part of the Growth Marketing team and you will work closely with other marketing specialists so you can come up with the best possible solutions together. In order to get the best output, it is also necessary to work cross departmental and you will also be collaborating with our Product and technology teams.

Your skills and experience

  • You have 2-3 years’ experience working with marketing automation. This means that you have hands-on experience working with a marketing automation platform, for instance: Braze, Hubspot, Pardot, Salesforce Marketing Cloud or similar. This is a must to be able to fill this position. Basic HTML knowledge is also a plus, but it is not a requirement.
  • In order for you to really excel at this job, you need to have an analytical mind-set and be a self-starter, who is able to initiate and run with your good ideas
  • You are the kind of person who loves testing out new ideas to get insights on what works and how we can improve the communication to our users
  • You need to be thorough and creative in the sense that you are able to come up with campaigns that are unconventional and outside the box.
  • If you have experience working in a rapidly changing and growing organization it is also an advantage, and you will fit right in with our high pace way of working.
  • Your English-skills must be on point and speaking another Scandinavian language as well is a plus, but definitely not a requirement.

What's in it for you?

At Lunar, we lean forward. We challenge the status quo, and we empower our employees to be brave, visionary, and persistent. You will not stand alone. You will have an entire group of equally talented people behind your back. You will have the facilities to prosper with state-of-the-art equipment and offices. And last but definitely not least, you will have everything you need to nurture your physical and mental well-being.

Do you wanna be a part of the team?

Speed, innovation, and energy like nowhere else. Can you already feel it? Take the leap and apply for the job now, you won't regret it!

If you have any questions regarding the job, feel free to contact Jonathan Peyron, at [email protected]

We are looking forward to hearing from you!

Hack Kampmanns Pl. 10