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Coordinator, Email Marketing Jobs
Songtrust
United States
New York
1 years of experience
Bachelor education
40 hours per week
Music
11-50 employees
Junior
10 holidays
PTO
Dental Insurance
Medical Insurance
Vision Insurance
Pension Plan
Paid maternity/paternity leave
Development budget
HubSpot
MS Excel
MS Office

SongtrustⓇ is the world's largest technology solution for global music publishing royalty collection and administration. It was founded to simplify music rights management and remove the complexity of the publishing landscape. Songtrust’s core mission is to help musicians, publishers, labels, and distributors easily track and collect global publishing royalties for their music catalogs. Songtrust has a catalog of over 3,000,000 songs, representing more than 350,000 songwriters including those who have written songs with Drake, Billie Eilish, and Kendrick Lamar. Publishers who entrust the company with their catalog’s royalty collection include CD Baby, Downtown Music Publishing, Symphonic Distribution, Sub Pop Publishing, and Trap Nation.


Songtrust maintains the most extensive, accessible publishing network in the music industry by having relationships across more than 60 pay sources around the world covering more than 245 countries and territories. Songtrust® is a registered service mark of ST Music LLC, which is owned and operated by Downtown Music Holdings. Songtrust was named a Billboard Magazine Top Music Startup upon launch in 2011. The company is headquartered in New York City. For more information, please visit: http://songtrust.com/


The Email Marketing Coordinator holds a pivotal role in shaping and executing our email marketing strategies, ensuring effective communication for Songtrust, and focusing on servicing the independent music creator segment. Reporting directly to the Associate Director of Marketing, this role is responsible for leading measurable initiatives that educate and promote Songtrust services to key target customers.


The role demands a blend of strategic planning, cross-functional collaboration, and innovative execution across email. Strong project, time, and organizational skills are essential to be successful in this role.


This hybrid position can be located in any of our offices in the following cities: New York, Nashville, Los Angeles

What you'll be doing:

  • Perform day-to-day email marketing and communications-related activities, including but not limited to, email campaign set-up, scheduling, testing, and deployment of content-driven campaigns in Hubspot
  • Manage subscriber lists and segmentations to personalize and target campaigns effectively
  • Assist in developing and monitoring automated workflows
  • Analyze KPIs to evaluate the effectiveness of email marketing initiatives. Use data-driven insights to refine and maximize campaign impact
  • Collaborate with cross-functional teams to develop email marketing campaigns, and proactively contribute new ideas and recommendations aligned with marketing objectives
  • Regularly audit and A/B test various elements within campaigns to refine and improve email performance
  • Understand and adhere to email deliverability best practices
  • Identify email opportunities to improve both lead and customer feedback loops
  • Stay abreast of industry trends and best practices to enhance email marketing strategies


After 3 months you’ll have:

  • Revised and implemented best email practices for existing email campaigns and landing pages
  • Successfully launched new emails for currently queued campaigns
  • Have a strong understanding of lead/client audience segmentation, as well as the Songtrust value propositions and how to present that information to the various segmented audiences


You are / have:

  • Bachelor's degree in Marketing, Communications, or related field preferred
  • In-depth knowledge of popular social media platforms, trends, and best practices
  • Excellent communication and interpersonal skills, with the ability to collaborate effectively across teams and with external partners
  • Strong analytical skills to interpret campaign performance data
  • Creative mindset to conceptualize and design visually appealing emails
  • Familiarity with email marketing platforms and tools is a plus
  • Passion for music and the entertainment industry is a plus


Why you want to work here:

  • Ample opportunities to work collaboratively with a welcoming, driven team
  • Collaborative, open, and inclusive culture
  • Rich benefit program, Life Insurance, 401k (with match)
  • Career growth opportunities
  • Various industry association memberships
  • Free CitiBike membership (NYC Only)
  • Paid volunteer hours


Downtown provides base salary ranges for all positions located in the United States at the time of posting. The hiring range for this position is $40,000 - $50,000 annually. As a candidate for this position, your salary and related elements of compensation will be contingent upon various factors including, but not limited to, work experience, geographic location and relevant skills. Downtown is committed to providing a comprehensive market-competitive total rewards program for its employees which includes medical, dental, and vision, life insurance, 401(k) match and generous paid time off. This range does not include any other variable compensation components.


Ensuring a diverse and inclusive workplace where we learn from each other is core to Downtown's values. We welcome and encourage all applicants of different backgrounds, experiences, abilities and perspectives to apply.

Songtrust
155 Avenue of the Americas
NY 10013
New York
United States
Apply now

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Coordinator, Email Marketing Inactive job
Songtrust
This job has been closed. You cannot apply anymore.
United States
New York
1 years of experience
Bachelor education
40 hours per week
Music
11-50 employees
Entry-level
10 holidays
PTO
Dental Insurance
Medical Insurance
Vision Insurance
Pension Plan
Paid maternity/paternity leave
Development budget
HubSpot
MS Powerpoint
MS Office
MS Excel
Google Analytics
CSS
HTML
HUBL

SongtrustⓇ is the world's largest technology solution for global music publishing royalty collection and administration. It was founded to simplify music rights management and remove the complexity of the publishing landscape. Songtrust’s core mission is to help musicians, publishers, labels, and distributors easily track and collect global publishing royalties for their music catalogs. Songtrust has a catalog of over 3,000,000 songs, representing more than 350,000 songwriters including those who have written songs with Drake, Billie Eilish, and Kendrick Lamar. Publishers who entrust the company with their catalog’s royalty collection include CD Baby, Downtown Music Publishing, Symphonic Distribution, Sub Pop Publishing, and Trap Nation.


Songtrust maintains the most extensive, accessible publishing network in the music industry by having relationships across more than 60 pay sources around the world covering more than 245 countries and territories. Songtrust® is a registered service mark of ST Music LLC, which is owned and operated by Downtown Music Holdings. Songtrust was named a Billboard Magazine Top Music Startup upon launch in 2011. The company is headquartered in New York City. For more information, please visit: http://songtrust.com/


Songtrust is looking for an Email Marketing Coordinator to be responsible for the meticulous management of the company’s ongoing email marketing campaigns and the associated tasks. This position will support sales, marketing, and service efforts to ensure that customers receive high quality and error free communications that will inform, entertain, and guide their experience with our brand.


This position can be located in any of our offices in the following cities: New York, Portland, Nashville, Los Angeles


What You'll Be Doing

  • Participate in the planning and implementation of email marketing campaigns for the Client Relations Team (marketing, sales, and service) by taking ownership of the creation, scheduling, and execution of triggered and promotional email campaigns
  • Responsible for all tasks associated with email campaigns within the CRM (HubSpot) including, but not limited to, copywriting and content creation (e.g. graphics), managing and editing email templates within HubSpot, creating and editing landing pages and workflows, and the overall management of segmented lists (both send and suppression)
  • Ensuring that all emails are personalized, when possible, and proofread for accuracy, that all associated data with email campaigns is updated (e.g. webinar attendance) and properly tagged, that email campaigns do not overlap or conflict with others (e.g. drip exit points) while adhering to best email practices for sending and deliverability
  • Working with the team to ensure that the email campaigns meet KPI benchmarks
  • Implementing A/B and multivariate testing to improve email performance
  • Reporting on email campaign performance


After 3 Months You’ll Have

  • Revised and implemented best email practices for existing email campaigns and landing pages
  • Successfully launched new emails for currently queued campaigns
  • Have a strong understanding of lead/client audience segmentation, as well as the Songtrust value propositions and how to present that information to the various segmented audiences


You Are / Have

  • The ability to create emails based on direction given by strategy leaders
  • A firm understanding of audience segmentation
  • The ability to align copy with target personas
  • A firm understanding of the Songtrust value propositions and are able to effectively communicate them in ways that resonate with the target personas
  • Hands on experience with HTML/CSS, content management systems, and email marketing platforms (ideally HubSpot)
  • Graphic design experience
  • Strong project management skills


Why You Want To Work Here

  • Ample opportunities to work collaboratively with a welcoming, driven team
  • Collaborative, open, and inclusive culture
  • Rich benefit program, Life Insurance, 401k (with match)
  • Career growth opportunities
  • Various industry association memberships
  • Free CitiBike membership
  • Paid volunteer hours


Ensuring a diverse and inclusive workplace where we learn from each other is core to Songtrust's values. We welcome people of different backgrounds, experiences, abilities and perspectives and encourage all to apply.


Songtrust
155 Avenue of the Americas
NY 10013
New York
United States