Emailjobs.io
Emailjobs.io
Subscribe Post a Job
Coordinator, Email Marketing Inactive job
Songtrust
This job has been closed. You cannot apply anymore.
United States
New York
1 years of experience
Bachelor education
40 hours per week
Music
11-50 employees
Entry-level
10 holidays
PTO
Dental Insurance
Medical Insurance
Vision Insurance
Pension Plan
Paid maternity/paternity leave
Development budget
HubSpot
MS Powerpoint
MS Office
MS Excel
Google Analytics
CSS
HTML
HUBL

SongtrustⓇ is the world's largest technology solution for global music publishing royalty collection and administration. It was founded to simplify music rights management and remove the complexity of the publishing landscape. Songtrust’s core mission is to help musicians, publishers, labels, and distributors easily track and collect global publishing royalties for their music catalogs. Songtrust has a catalog of over 3,000,000 songs, representing more than 350,000 songwriters including those who have written songs with Drake, Billie Eilish, and Kendrick Lamar. Publishers who entrust the company with their catalog’s royalty collection include CD Baby, Downtown Music Publishing, Symphonic Distribution, Sub Pop Publishing, and Trap Nation.


Songtrust maintains the most extensive, accessible publishing network in the music industry by having relationships across more than 60 pay sources around the world covering more than 245 countries and territories. Songtrust® is a registered service mark of ST Music LLC, which is owned and operated by Downtown Music Holdings. Songtrust was named a Billboard Magazine Top Music Startup upon launch in 2011. The company is headquartered in New York City. For more information, please visit: http://songtrust.com/


Songtrust is looking for an Email Marketing Coordinator to be responsible for the meticulous management of the company’s ongoing email marketing campaigns and the associated tasks. This position will support sales, marketing, and service efforts to ensure that customers receive high quality and error free communications that will inform, entertain, and guide their experience with our brand.


This position can be located in any of our offices in the following cities: New York, Portland, Nashville, Los Angeles


What You'll Be Doing

  • Participate in the planning and implementation of email marketing campaigns for the Client Relations Team (marketing, sales, and service) by taking ownership of the creation, scheduling, and execution of triggered and promotional email campaigns
  • Responsible for all tasks associated with email campaigns within the CRM (HubSpot) including, but not limited to, copywriting and content creation (e.g. graphics), managing and editing email templates within HubSpot, creating and editing landing pages and workflows, and the overall management of segmented lists (both send and suppression)
  • Ensuring that all emails are personalized, when possible, and proofread for accuracy, that all associated data with email campaigns is updated (e.g. webinar attendance) and properly tagged, that email campaigns do not overlap or conflict with others (e.g. drip exit points) while adhering to best email practices for sending and deliverability
  • Working with the team to ensure that the email campaigns meet KPI benchmarks
  • Implementing A/B and multivariate testing to improve email performance
  • Reporting on email campaign performance


After 3 Months You’ll Have

  • Revised and implemented best email practices for existing email campaigns and landing pages
  • Successfully launched new emails for currently queued campaigns
  • Have a strong understanding of lead/client audience segmentation, as well as the Songtrust value propositions and how to present that information to the various segmented audiences


You Are / Have

  • The ability to create emails based on direction given by strategy leaders
  • A firm understanding of audience segmentation
  • The ability to align copy with target personas
  • A firm understanding of the Songtrust value propositions and are able to effectively communicate them in ways that resonate with the target personas
  • Hands on experience with HTML/CSS, content management systems, and email marketing platforms (ideally HubSpot)
  • Graphic design experience
  • Strong project management skills


Why You Want To Work Here

  • Ample opportunities to work collaboratively with a welcoming, driven team
  • Collaborative, open, and inclusive culture
  • Rich benefit program, Life Insurance, 401k (with match)
  • Career growth opportunities
  • Various industry association memberships
  • Free CitiBike membership
  • Paid volunteer hours


Ensuring a diverse and inclusive workplace where we learn from each other is core to Songtrust's values. We welcome people of different backgrounds, experiences, abilities and perspectives and encourage all to apply.


Songtrust
155 Avenue of the Americas
NY 10013
New York
United States