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Associate Manage Email Marketing Inactive job
Tailored Brands
This job has been closed. You cannot apply anymore.
United States
Fremont
1 years of experience
Bachelor education
40 hours per week
Apparel & Fashion
10,001+ employees
Entry-level
10 holidays
PTO
Dental Insurance
Medical Insurance
Vision Insurance
Employee Discount
Pension Plan
Paid maternity/paternity leave
Google Analytics
MS Excel
MS Powerpoint
CSS
HTML
SQL
XML

Tailored Brands, Inc.’s purpose is to help our customers love how they look. We accomplish this by providing a personal, convenient, one-of-a-kind shopping experience with compelling products and world-class service. We help fulfill this mission by providing our employees with an engaging and inclusive workplace focused on teamwork, growth and respect.


Hands-on eMail marketer focused on driving traffic and sales in stores and online by implementing and analyzing successful email marketing campaigns with strong customer engagement and sales results.


Responsibilities

  • weekly, monthly, quarterly campaign planning
  • campaign set-up and day-to-day management of email campaigns including but not limited to writing briefs, leading design and copy reviews, scheduling deliveries
  • email reporting & analysis: track and analyze key performance metrics (open rates, click rates, conversion rates), how they impact overall sales success
  • confirm segmentation
  • maintain weekly, monthly circulation plans
  • assign tracking codes
  • assist with generating test ideas as well as structuring and executing eMail tests
  • monitor & maintain email deliverability best practices and file cleanup (unsubs, inactives, etc.)
  • monitor email capture success, track and report metrics
  • review and approve campaign test files, providing approval for deployment team
  • QA campaigns to ensure accurate, timely and consistent delivery
  • assist in development/expansion of autotriggered campaigns


Experience/Qualities Needed

  • Bachelor’s degree in Marketing or related field preferred
  • 1-2 years marketing experience, email experience preferred
  • Impeccable attention to detail
  • Loves learning through experimentation
  • Strong analytical skills, with the ability to independently derive insights from data
  • Adaptable self-starter with a focus on driving work forward
  • Good interpersonal skills and able to communicate with larger cross-functional team (merchants, copywriters and design).


Bonus

  • Familiarity working with a major ESP
  • Past experience importing data, segments, exclusion activities and filters based on project requirements and providing data reports (ex- audience counts)
  • Familiarity with how personalization and dynamic content works; willing to learn implementation


Technical Skills

  • Required: proficient in Excel graphs, formulas, functions, pivot tables and PowerPoint
  • Bonus: HTML proficient, knowledge and use of web analytics tools (Adobe Analytics & Google Analytics), entry-level SQL & XML, CSS & Responsive Email Code

Tailored Brands
6100 Stevenson Blvd
CA 94538
Fremont
United States